Transparent wholesale rates by DR and traffic. Your branding on every deliverable. A signed non-solicitation clause that keeps us away from your clients for as long as we work together.
You cannot build a proposal without a number. Here is ours, and the range agencies typically bill on top of it.
Check our white label pricing based on the volume and number of links per month.
Rates are per live placed link and hold for 90 days from issue. Turnaround runs from brief approval, not order date. The replacement guarantee covers links removed or made nofollow by the publisher within twelve months; it does not cover pages deindexed by an algorithmic update.
White label link building is when an agency or consultant resells link building delivered by a specialist supplier, under their own brand. The end client sees your name on every deliverable and never interacts with us at any point.
Same thing, different vocabulary. You keep the client relationship, the strategy and the margin. We supply the capacity, the publisher relationships and the delivery. You are not hiring a subcontractor your client will meet. You are buying output that arrives with your name already on it.
The practical difference from a marketplace is that there is a named person on our side who knows your accounts, and a clause on ours that says we will not go near your clients.
Two fears stop agencies outsourcing: being discovered, and being cut out. Every competitor answers half of the first. Here is how we close both.
We do not contact your clients. We do not market to them and we do not accept work from them. It sits in the agreement as a term, not a promise made on a call you cannot reference later.
Before you share a single campaign brief, covering your client list as well as the work itself. It is a gate in onboarding, not a document we send if you ask.
No logos, no signatures, no mention of Outreach Empress in any file or footer that reaches your client. We check the metadata too, because most suppliers do not.
Your logo, your colours, your file naming convention. The document looks like it came out of your office, because for every purpose that matters to your client it did.
We work with you. You own the client relationship completely, including every conversation about work we delivered. If your client emails us, we forward it to you and reply to nobody.
Publisher communication carries no association back to you or your client, so nothing in the trail leads anywhere it should not. Ask us how and we will show you.
We have never taken a white-label client's end client. It is the fastest way to destroy a supplier business, and we would rather have your next ten years than one of your accounts.
The first is your agency. The second line doesn't exist on any document we produce.
Link building for agencies usually means running three or four suppliers, because no single one covers the awkward accounts. We do.
Most suppliers refuse these outright, which is how one CBD client turns into a second supplier relationship and a second invoice.
languages with in-house native outreach staff, across Western Europe, the Nordics, Eastern Europe, LATAM and the Middle East.
See the market list →Land a CBD client on Monday and a casino client on Friday, and you still have one supplier and one invoice.
Three of these five steps are yours. You stay the principal throughout, and we never sit between you and your client.
Target pages, keywords, client niche. Send it as a form, an email, a Slack message, or whatever your team already uses. We work to how you run.
Competitor gap, target mapping, a volume plan. Written so you can present it as your own work without rewriting a line of it first.
Site list and anchors reviewed before anything goes live, so your client's standards become our standards without you having to explain them twice.
Prospecting, outreach, content and placement, under a footprint that carries no association back to you or to your client. Seven in ten prospects never make it past vetting.
Your logo, client-facing language, ready to forward the moment it lands in your inbox. Nothing to strip out and nothing to rewrite first.
Every deliverable arrives client-ready, in your branding, with nothing to strip out first.
If we miss a date, you look bad in front of your client. Everything here exists so that does not happen.
One person who knows your clients and your standards. Not a ticket queue, and not a different responder every week who needs the context explained again.
Scale up when you win an account and down when one pauses, without renegotiating terms or justifying the change to anyone on our side.
Email, Slack Connect, a shared board, or whatever your team already lives in. We come to you instead of adding another login to your week.
When your client asks something you cannot answer, you get a reply you can relay the same day. Usually within a few hours during your working day.
One invoice across all your clients, or split per client to match your own billing. Your call, and you can change it whenever your finance setup changes.
Agreed timelines in writing, so you can promise dates to your client and spend the month working instead of hoping. Miss one and we tell you first.
Some of these are anonymised at the client's request, which on this page rather makes the point.
"Three years and our clients have never asked a single question about who does the work. That's the review."
"We were running three suppliers because nobody would touch our CBD account. Now it's one invoice and one contact."
"The reports land ready to send. I used to spend an hour a month rewriting supplier reports into something a client could read."
Whatever we build goes out under your name, so it is held to the same tests as our direct work. Seven in ten prospects fail one of them and never reach outreach.
Topical fit to the specific page your client wants ranked, in a context a reader would expect the link to appear in. Judged per placement, not per domain.
Verified organic traffic and a clean outbound profile before we buy — because if a placement is later questioned, you are the one who has to answer for it.
Editorial placement, deliberately diversified anchors, and disclosure wherever the publisher requires it. Nothing that would embarrass you if your client audited it.
The real choice is not between suppliers. It is whether to buy capacity or hire it. Both compared honestly.
White label link building is when an agency or consultant resells link building delivered by a specialist supplier under their own brand. The end client sees only the agency's name on every deliverable and never interacts with the supplier at any stage of the campaign.
No. Nothing we produce carries our name, our team never contacts your client, and publisher outreach carries no association back to either of you. We check file metadata as well as the visible document, which is where most suppliers leave a trail.
Yes, as standard and before the first campaign. We do not contact your clients, market to them, pitch them, or take their work, and that sits in the agreement instead of in a promise.
We forward it to you and reply to nobody. It has happened twice in six years, both times because a publisher copied the wrong address, and on both occasions the agency heard from us before the client did.
Yes. Your logo, your colours and your file naming, in PDF and spreadsheet, with the campaign summary written in client-facing language so it can be forwarded without editing. A sample sits above so you can see the format before you commit to anything.
Published by DR band on this page, with a suggested retail range beside each one so you can price a proposal without a call. Volume pricing applies above an agreed monthly threshold. There is no revenue share and no cap on what you charge your client.
No minimum contract. Volume scales up when you win an account and down when one pauses, without renegotiating terms. We would rather keep the relationship through a quiet quarter than lock you into a number you regret.
Yes. Cannabis, CBD, kratom, casino and iGaming are all live categories with their own vetted publisher lists. This is usually the reason agencies consolidate onto one supplier, because most refuse these outright and one restricted client means a second vendor relationship.
The suggested retail column on our rate card is where most of our partners land, and plenty charge above it when link building sits inside a wider retainer. We do not police your pricing and we take no percentage of it.
Eighteen languages with in-house native outreach staff, across Western Europe, the Nordics, Eastern Europe, LATAM and the Middle East. Native speakers matter here because a translated pitch reads as a translated pitch, and editors bin those.
Briefing to first target list is typically a few working days, and first placements go live in weeks three to four. Restricted niches run slightly longer because the publisher pool is tighter and the vetting is harder.
Yes. White label guest posting, link insertions, blogger outreach and digital PR all run on the same reseller terms, the same rate card logic, and the same branded reporting. Most partners start with one service and add a second inside a quarter.
Tell us the niches your clients are in and the volume you're running. We'll send rates, turnaround times, and a sample branded report.